Plan B creates conversation capital.
Using traditional and social media as powerful tools, your brand will be crafted and then taken to the all the right places to generate fans, chatter and sales.
From small campaigns, product launches or full communication strategy, Plan B has you in the spotlight.
Your brand is an identifier, a connection, a short cut, a relationship and a promise. Your brand is what turns shoppers into buyers and makes or breaks your sales. Brands, without assessment and monitoring can be accidental and no one likes an accident.
Plan B works to assess where your brand is, what it is and what it means to your market. Then Plan B helps you drive your brand to the place you want it to be.
With branding exercises and some creative sessions, your corporate brand document will be created for you to use as a road map to future growth. It’s a fun process and it’s affordable.
Your brand document is the foundation for your marketing materials, your online presence and for how your team interacts with potential clients. It’s also about defining your space in competitive markets.
If you don’t know how to get the most out of social media, you’re not alone. There are great ways to drive sales and awareness through social media but it’s not always easy to figure out. Social media is a big part of what Plan B does. When you’re tired of trying what you’ve been trying then move to Plan B.
Display ads work but in print media a good story can drive way more sales. This is native advertising. Plan B will craft amazing stories that showcase your brand. We’ll take great pictures and then push the final pieces to media outlets while you get ready for new customers and increased sales.
Marketing gets you noticed and will drive customers your way. Marketing is not guess work. It’s actually a precise, calculated process that can take years to learn. Plan B can take a look at what you need to sell and then develop the plan that either of us can implement. With budgets big or small, we can boost sales.
Plan B can work with your company to ensure that you are always communicating the right thing at the right time to the right audience. From social media strategy to media training for those who are in the spotlight – we can make your message more awesome.
And we can also help you with…
Speech writing: Have an important event that requires you to use all your wit, charm and words? With a brief phone conversation and some key details we can create the most unforgettable speech and it will be written in your unique voice.
Eulogy and death notice creation: When a death occurs it can be incredibly difficult to remember and tell the right stories in order to pay the most sincere tribute to a loved one. With a phone conversation we can craft the most poignant, witty or elegant remembrance for your loved one.
Letter writing – including apologies: Make a mistake? Busted? Need to make peace, fast? A sympathetically crafted letter can make the stormy skies clear faster than you think. A phone call and some follow-up questions are usually all it takes to get the job done.
Creative content for use on social media: Trying out social media but just don’t know what to say? Your campaign posts can be created for you and delivered in an electronic format that’s easy to plug-in and post.
Full social media campaigns: Want the perfect campaign but don’t know where to start for your event or product? Sometimes a few weeks of extra effort on social media is all you need to increase your numbers, start a conversation and build your brand.
Event campaigns for social media: Hosting a special event, a sale, a show, or even a wedding? Our social media stars can create the perfect campaign and keep your fans connected through every important moment.
Grant writing: Writing grants is painful. We can help ease the pain.
Editing services: Did you write something amazing and now you want a second set of eyeballs to take a look, clean it up and make it pop? We can help make you even more amazing!